Shrub: Drought, deer, gopher & clay tolerant. Semi-evergreen/deciduous border & pot plant. About 1/3 the size of traditional Buddlejas. Leaves are green on top, white underneath. Fragrant magenta cone-like flowers attract butterflies & hummers. Good cut flower. Blooms: summer-fall. Ht: 3'. W: 3'. Smaller in pots. Sun/light shade. Water: moderate. USDA Z5. (PPAF)